About Us
Rabbit Hole is a London based video production company that has been set up by documentary filmmaker Michael Lebor to focus on branded content.
Our goal is to optimise video performance by learning what users respond to and why.
We use film craft, analytics tools and we carefully listen to feedback.
We work with brands, agencies, organisations and institutions.
Michael Lebor
Founder & Head of Production
Michael is a passionate self-shooting documentary filmmaker with 20 years experience across feature film, factual TV, branded content and the charity sector. He has travelled extensively in the US, Africa and Europe and is an experienced observer of life - and expert at catching it beautifully on camera.
Some highlights:
-
Studied Biology at Exeter university because of a fascination with how the world worked. This led him into documentary.
-
Because of the injustice of the invasion of Iraq, went to America to make a documentary about why Americans thought Saddam Hussein was to blame for 9/11
-
Most recently filmed a feature documentary in the US, looking at dog culture and the legal/moral status of pet ownership. Currently in post production.
-
Studied Biology at Exeter university because of a fascination with how the world worked. This led him into documentary.
-
Because of the injustice of the invasion of Iraq, went to America to make a documentary about why Americans thought Saddam Hussein was to blame for 9/11
-
Most recently filmed a feature documentary in the US, looking at dog culture and the legal/moral status of pet ownership. Currently in post production.